Archive for August, 2011
Smash through the clutter and grab homeowners by their eyeballs with Yellow Letter Marketing.
The magic of the yellow letter is in its personal touch, look and feel. With today’s savvy consumer, anything that looks like personal correspondence will smash through the clutter and is practically guaranteed to be opened. In fact, response rates of 5% to 15% or better are not uncommon. Since the yellow letter looks like a birthday card or wedding invitation, it will outperform post cards and other mailers any day.
To view sample yellow letters you can use to smash through the clutter, download these pdf examples.